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Creating Customer Evangelists
industry/topic description group
time date
marketing real-time journaling n/a 8"x8" 60 m 04.02

This is a drawing of a presentation I went to at a Fast Company Company of Friend's monthly meeting. Jackie Huba, of Wabash & Lake, was presenting the main points of her and Ben McConnell's book Creating Customer Evangelists. Click here for the book on Amazon.

In this case, I drew this in real time during the talk. In general, I drawing mostly black pens and color in image later. Jackie's presentation started out saying there would be 6 points, making organizing this image very easy.

Graphic facilitator Brandy Agerbeck creates conceptual maps of conversations. Since 1996, her drawing and thinking skills have facilitated groups of 2 to 1000 across industries. Brandy's images help people navigate the complex world around them and bring clarity to their work.

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