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Frequently
Asked Questions
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So,
what do you do? |
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I map
out people's conversations. While a group is strategizing, I draw
a big mural that captures when is being said. It helps to focus
the group and it documents their accomplishments. |
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What
do you mean? |
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Well,
logistically speaking, at the points in an agenda where the
whole group is conversing, I'm standing at the front of the
room with a big sheet of paper taped to the wall. Roughly, it's
four feet tall and six to eight feet long. As the group is speaking,
I'm drawing a map of the conversation. It is in real-time and
in front of them. The group can literally see what they are
saying.
I call
it a map, because it's one integrated piece of words and images
that represents the points being said.
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Huh.
What does that look like? |
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Check out my
online portfolio. It'll give you a sense of the end products.
I believe a big part
of what I do is the process and the experience which you can't
see outside of an event.
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Facilitator:
So
you say you're a graphic facilitator. Do you
speak? |
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No,
I'm your silent partner. I'll ask a clarifying question if I
need to. It's your show. I'm helping you facilitate through
my written words, not spoken ones.
I love
being the visual partner to the facilitator. I'm not vying for
your position. Meanwhile I've got over a decade of event experience,
so you can bounce ideas off of me. Ask me my read on the group.
I can
be very independent, sort of a stand alone role. Or I can work
with you in the design of the event. We can discuss where visual
tools can best work with your event and your client. Either
end of the spectrum. I take my cue from you.
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We
don't have a facilitator. |
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I'm not capable
of doing both roles at once. I am dedicated to the visual capture
and synthesis.
If you're the project
manager, leader, boss, I can work with you. As long as you are
managing the event, the time, keeping the conversation on track,
I'm good.
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I
like what you do, but I don't know how to use you.
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If you
haven't been in a meeting that uses a graphic facilitator, it's
hard to imagine it.
Thankfully,
with my years of experience, I know when GFing works and when
it won't. I'm happy to talk more about your event and your needs
to see if I'm a good addition.
Please
contact me with questions, and I'll be happy to give you
my opinion on whether I can be of value to you and your event.
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We're having an ideation session. Can you help us with that? |
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It all depends on
the process. If the design of your ideation session is generating
lists and selecting from those lists - a diverge and converge
model - I'm honestly not very useful. Sure, I've got good penmanship
and am fast, but it's not the best use of my skills.
I really love sessions
that are based around conversations. Big, messy conversations
around complex problems. If your ideation session is built around
conversation (vs. list-making), I could be a great addition.
I'm always happy
to talk more and let you know if
I will or won't be of value in your event.
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I don't
have an event, but I need your skills. What do I do? |
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I'm open to discuss
non-event projects. Sometimes it's done virtually. Sometimes
clients hire me for a day or two to be onsite and work in real-time
with them to visualize their work, draw models, create graphics.
Contact
me with your specific needs and we can discuss it.
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I'm
not fond of defining myself as what I'm not, but these are questions
I'm often asked: |
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Are
you stenographer? |
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No, it's my job to
capture the main points and the broad themes and synthesizing
them. On some events, my clients hire stenographers to capture
that level of detail in words, if that's what's needed.
On many
events, I am the primary person documenting. I feel my work
does capture a good amount of detail, and excels at relating
points to each other, and finding patterns. If you know you
need a very detailed amount of capture, consider hiring a graphic
recorder instead. Or adding a stenographer or transcriptionist
to the event.
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Are
you like those people who draw in courtrooms? |
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Nope.
I'm reflecting the ideas that that are in the room, not the specific
faces. |
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Do
you do caricatures? |
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Heck no.
There are people who are brilliant at it. I'm not. And have no
fear - I don't sneak cartoons of participants into my drawings.
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Do
you do product concept illustrations? |
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No, there's
people much, much more skilled in that than I am. But if you are
strategizing about a service or a less tangible product, I may
be of help. |
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Do
you draw storyboards? |
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I have
a few times, but they aren't my forte. Again, I defer to the experts.
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What
sized groups have you worked with?
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I've worked one on
one, and up to a group of 1000. The main difference is how we
set up the room so that the most people can see me drawing as
I'm drawing.
Generally, a group
up to 80 people can be arranged so that they can see what my
drawing as I'm drawing. Up to that size group, I can be very
effective.
In larger group,
it helps to have a videographer and a screen, or me on a platform.
In very large groups (think 100's), people will check out my
drawings during breaks and after the event.
We can discuss your
specific needs and logistics.
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What
if I don't want you at the front of the room? |
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I argue
strongly to be at the front of the room, because then my drawing
can truly be facilitating the group, and they can watch their
progress through my work. I don't have to be absolute front
and center. Most events involve a projected presentation or
video, so I'm set up on the left or right of the screen.
Occasionally,
I'll be drawing on a side wall, by request of the facilitator.
That's feasible, but it usually cuts me off from more of the
room. And I really don't like to be at the back of the room,
because the opportunity to facilitate is truly lost.
If you
are the facilitator or the speaker and you're worried about
me being a distraction, I think you'll find that your group
will fall into an ease with both of us working together. And
because what I'm drawing is in service to the group and your
content, it focuses people rather than distracting them. And
I promise - no charichartures or cheap visual jokes at your
expense.
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What
if we're showing a presentation? |
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Now
that's where I'm a distraction. I strongly feel that it's not
valuable for me to rehash what's being presenting on the screen.
Powerpoint is usually representing data and much more detailed
level of information. I'm best leveraged mapping out a debrief
or discussion from a presentation, not the presentation itself.
There
are colleagues who will draw during presentations, and for presentation-heavy
conferences. I choose and excel at events that are designed
for conversation over presentation.
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What
do we get? What are the deliverables? |
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You
keep all the charts/maps I draw.
Some
clients (especially smaller groups) hang the original charts
in their work areas so they can continue to work from them.
I'm not at all precious about those drawings - do whatever you
need to do with them to get more good work done. Hang them,
mark them up.
I also
give you digital photos of the drawings.
During
the event, I take digital pictures of the charts. I clean those
up, by balancing the color. They end up looking a lot like the
images in my portfolio, with a
white background. I'll give you large jpeg files (good for print)
and smaller gifs (ready to be emailed or posted to a webpage).
You
are receiving digital photos whose quality is cotingent on the
onsite lighting. It's a good idea to keep the originals if you're
looking to recreate the them in print at a large scale.
Normally,
I snap the pictures and clean the images during my downtime
in an event. I can usually hand you a USB memory key and give
you the images before I leave. If that isn't possible, my turnaround
time is usually 24-48 hours.
I strongly
recommend getting my digital images to every participant as
soon as possible. Most folks leave an event rarin' to get going
on the work they started. Often, they lose their momentum after
the event, because the aren't in contact with their co-participants
and often they are waiting weeks, months for the document of
the event. If there is one.
The
gifs I give you can instantly be posted to an intranet, emailed
to people as a thank you. These images are packed with meaning
and memory. Give them to the participants so they can take those
next steps.
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Oh,
great, I'll send these images out to the whole company to explain
what we did at our meeting! |
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Wait!
The charts are great
working documents for the people who participated in the event.
Many participants use the images to explain what they accomplished
to others in the company. Using the images as a map to guide
others through the process is great. Many naturally use the
images this way and act as good stewards of the event, the process,
the images.
I don't think the
images work as a standalone document. A big part of the image
is the experience of being there, watching it being built while
being part of the conversation. These images are very experiential,
and don't have the same meaning as those who weren't in the
room.
If you are going
to post the images to a larger audience, please introduce them
with some context setting text.
I can discuss creating
summary and communication images as a post-event project.
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We
need a report made after the event. Can you do that? |
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I have the skills,
but I don't love doing it. And I'm relatively expensive.
Please, be my guest,
and hand off my digital images to someone more willing, in-house,
outsourced and/or cheaper!
If you do need my
help, let me know.
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How
do you charge? |
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I charge
a day rate plus expenses. At this point, I don't charge for travel
time. If I'm going to the other side of the world, we may have
to negotiate that. You can contact me to discuss your needs and
my rates. |
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What
do you charge? |
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Please
contact me. |
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What
are your typical expenses? |
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Travel, hotel, meals
and materials.
Commonly materials
run about $40 for a one or two day event for paper, markers
and tape. If there isn't a suitable wall at the event location,
we can discuss the expense of building a temporary wall.
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My
meeting is two hours
What if it's not a full day event, do you work half days? |
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Short
answer, no. I work a full day.
Some
clients with a half day event will coordinate a second half
day event at the same location to better use my services. That's
perfectly fine by me, as long as I get at least a lunch break
to mentally switch gears.
The
only exception is if your meeting is in downtown Chicago
and less than four hours.
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So,
great. I want to work with you - what next? |
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Super.
The first thing I do write a confirmation of engagement contract
for the event. Within that agreement is a 25% deposit, due upon
reciept with the contract.
Once
I receive your deposit and signed contract; I am committed to
your project. I am not booked until that point.
Once
the contract is squared away we can talk more about the details
of the event. With my level of experience, I'm very adaptable.
I like to talk to the facilitator and run through the agenda.
Ideally, this is a context setting conversation for me, covering
the basics.
No need
to send me loads of presentations or documents. I don't want
or need a lot of detail beforehand. If I know the objectives
and the basic agenda, I can adapt on the fly.
I understand
that agendas need to adapt too, so we'll usually check in during
the event.
After
the event is completed, I'll bill you for the remaining 75%
of my time and the expenses. The terms of the second, final
invoice are net 30 days.
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Oh,
we can't do a deposit.
We don't need a contract, do we?
We can't pay in 30 days. |
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I can't
work with you. |
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Is
it mindmapping? |
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Mindmapping
is a specific technique. Like graphic facilitation, it does get
one's ideas out of their heads and onto paper with a visual process.
It has a hub and spoke shape. Occasionally, my work does take
a mindmapping shape; especially in very fast report outs. |
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I've
worked with graphic recorders before, how are you different? |
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Good question. I've
got two main differentiators: style and synthesis.
I've got a very specific
style, set apart from my colleagues. Happily, I've got a epic
portfolio page so you can see clearly what my style is.
My brain is hardwired
to sythnesis information, making connections, find patterns.
If you're looking for 100% capture, without individual points
being connected and integrated, I'm not your gal. If you value
the synthesis and respond to my style, please
contact me.
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Do
you travel? |
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Sure.
I'm in Chicago. I am a seasoned business traveler, but I do
not drive.
If I'm
traveling for an event, it's best if I can get in the night
before. I tend to get an early start to set up, so red-eye flights
the day of don't work, and are usually too risky.
Unless
I need to spend a day on a camel's back to get to the worksite,
I don't charge travel time.
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Can
you work internationally? |
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Yes. My dayrate is
25% higher.
Sadly, I'm still
only fluent in English.
If I had the superpower
to understand and write in any language, I would RULE the WORLD!
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Do
you charge for travel time? |
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No, not at this time.
If you need me on
a slow boat to China, we'll have to discuss it.
Occasionally, with
international travel, I'll expense a hotel room for a night
or two before the event. Time to adjust to the time change and
be focused and clear headed for your event.
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How
did you get involved in this work? |
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I was very, very
fortunate.
No high school guidance
counselor could have told me I'd be doing this. Stay tuned for
the story.
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What's
your background? |
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I've
been drawing since I was 2. Nearly nonstop. I went to Grinnell
College and have a BA in Studio Art. I focused in printmaking
(etching). |
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Where
can I get training? |
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Do
you teach this or give training sessions? |
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How
do you get your work? |
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This
site, referrals, networking. My site has served me very well.
Also, I love doing this work, and love to talk about it. Since
this work is still very new to people, a lot of my marketing is
education. I've very comfortable describing what I do, why I do
it and where it works best. Please contact
me if you have questions or/and opportunities. |
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We
need you to sign a non-disclosure agreement. |
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Sure thing. I'd be
happy to. I'm rarely given them. I assume that all my work is
internal, confidential, sensitive content. I don't reproduce
or publish event images without the client's permission.
The bulk of my online
portfolio is public programs, personal "visual book reports,"
etc. Not client work - unless given permission and scrubbed
of sensitive information.
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Thank you for
reading!
Graphic
facilitator Brandy Agerbeck creates conceptual maps of conversations.
Since 1996, her drawing and thinking skills have facilitated
groups in finding clarity and understanding their work. Brandy
has worked with groups from 2 to 1000, across industries, creating
images to help people navigate the complex world around them.
Please contact Brandy with more questions!
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