Sketchnotes: Terry Watson at NSA IL
Oct 28, 2017![](https://kajabi-storefronts-production.kajabi-cdn.com/kajabi-storefronts-production/blogs/6931/images/DUMBZPTLTfabKuWFqmVj_terry_watson_NSA_IL_102817_TN.jpg)
Terry Watson led a workshop at National Speakers Association's Illinois chapter today. All about the Customer Experience. I especially like the tidbit the central figure is looking at. Your NOT Ideal Client may be 2% of your business, but they'll cause 98% of your grief.
I cropped and color balanced the photo above. Fuzzier than I like, but legible.